For media and entertainment companies like EA (Electronic Arts), few things are more important than empowering team members to do their best, most creative work in any environment. EA is a world-leading brand in digital entertainment, games, and online services for consoles, PCs, and mobile devices. The organisation has offices all over the world. 

The Benelux office for EA, located near Amsterdam, is responsible for overseeing game distribution and retail relations, with a small team working in an open-plan layout. Unfortunately, even before the pandemic, team members often struggled with maintaining focus in this environment. 

When the hybrid and remote working landscapes began to explode, the EA teams also needed a reliable way to block out distractions, while still ensuring excellent communication with their team members and contacts. 

Let’s look at how Logitech helped EA to improve its UC strategy. 

Balancing Communication and Focus in the Office

All companies rely on good communication to ensure success. Teams need to be able to share ideas quickly and conveniently, particularly in the Media and Entertainment landscape, where creativity and agility are key. Unfortunately, the Benelux office for EA was experiencing some issues with keeping teams on the right track, even before the pandemic. 

Employees in this office were spread across two office spaces, with an open-plan design. The colleagues in this space would often accidentally disturbing each other, speaking too loudly in crucial meetings, or making it difficult for teams to concentrate. While staff had the option to retreat to smaller spaces for focus, they didn’t have the luxury of their PC and screens in these areas.

To resolve the issue, Electronic Arts decided to invest in a new selection of hardware endpoints to enable and empower their teams. The Logitech Zone wireless headset was specifically designed for open-plan workspaces, making it an ideal choice for the Benelux space. 

The Zone Wireless headset featured a noise-cancelling microphone. This noise-cancelling microphone meant that nearby colleagues, children, pets and other ambient noises wouldn’t be picked up during a conversation. This allowed employees in the EA environment to preserve a professional image during audio conversations. 

At the same time, the active noise cancelling audio allowed business users to shut out ambient noise in the office, or at home, allowing users to focus more completely on what was being said within their calls. The combination of active noise cancelling features meant users in an open-plan office could improve their virtual meetings. 

Empowering All Kinds of Workplaces

While initially, the decision to implement Logitech hardware into the workflow of employees in the EA Benelux environment was made to address the challenges of an open-plan office, it remained relevant during the pandemic. As EA employees began switching to more remote and hybrid workplaces due to office shut-downs, the Logitech headsets they used became crucial partners for their days in the home office. 

According to EA, many of their employees are now using Logitech headsets in their home office, because it helps to ensure a high level of comfort and focus. With the Zone Wireless headset, employees can preserve high levels of concentration, even if they’re working in an environment surrounded by pets and other family members. 

The Zone wireless headset also ensures everyone in the Electronic Arts workforce, whether they’re working at home or in the open-plan office, can make a professional impression on contacts, by filtering out background noise. 

As an added benefit, the Logitech technology embraced by EA for its evolving employee base also offers exceptional ease of use. To ensure the adoption of high-quality tools for communication and collaboration in the modern world, companies need to prioritize simplicity. The Zone Logitech Wireless headset can be paired with a PC or smartphone in seconds, using a Bluetooth dongle.

This means that team members can seamlessly switch between their desktop and their smartphone when they’re moving around the office or operating in the field. At the same time, there are a number of easy-to-use features built into the headset to make life easier for team members. 

By flipping the microphone on the headset up, for instance, employees can immediately mute audio, so they don’t have to worry about unwanted noise coming across during a conversation. 

Creating Focus in the Workplace

According to the Business Partner Manager Distributor for EA, Joroen Albus, the Zone wireless headsets from Logitech were a natural choice for empowering the modern workforce. These wireless headsets give employees in a range of different working environments access to flexible, cable-free communications and collaboration, when they need it most. 

The efficiency and ease of use of the Logitech technology is also a big selling point for these headsets. EA is proud to say the Zone Wireless ensures video and audio call quality in the workplace remains as exceptional as possible. This ensures everyone in the EA office at Benelux, or working remotely can perform tasks undisturbed, and with absolute concentration. 

With the Zone Wireless headset from Logitech, employees of Electronic Arts can carry out daily activities without having to worry about the headaches of external employees and surrounding team members causing distractions. At the same time, employees in calls don’t have to worry about unwanted sounds and voices coming through int heir conversations with clients. 

According to EA, employees appreciate the opportunity to use tools like the Logitech Zone wireless for shutting out the world and focusing on the work they most need to complete. The headset offers phenomenal audio quality, making it great for listening to conversations in a video or audio call, or tuning into music, thanks to the active noise cancelling.  

 

 



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