Demand for Unified Communications is greater than ever in an evolving business landscape. According to Precedence Research, the market is growing at a rate of 18%, to an expected value of around $385.21 billion by 2030. 

In virtually every industry, Unified Communications opens the door to better productivity, improved service management, and enhanced customer experience. In the hospitality sector, in particular, embracing the benefits of Unified Communications can help keep brands one step ahead of the competition, by facilitating better team work, and client service.

Today, we’re going to be looking some of the most significant use cases for UC in the hospitality sector, to highlight why every hotel and spa needs the right UC.

  1. Enhanced Customer Experience

Hospitality companies deal with an ever-increasing flow of reservations, requests, and inquiries from clients. In this demanding environment, it’s important to ensure internal team members can share information and communicate effectively. With unified communication tools, companies can ensure they’re ready to connect with their guests across multiple channels, and work together with their colleagues on solving common problems.

Communication tools can ensure workers can quickly relay emergency information to guests, and track down support from a colleague when an issue needs to be addressed fast. The implementation of a UC solution can even empower teams to communicate with guests across more of the channels they prefer to use, from SMS and messaging, to video.

Whether it’s the real-time presence management tools that help to strengthen housekeeping operations, or integrations with CCaaS and CRM tools powering more engaged guests, UC can form the foundations of a better client experience. Many UCaaS providers are now offering companies opportunities to align their cloud environments to boost customer experience. 

  1. Enhanced Productivity

Hospitality is naturally mobile, agile, and ever-moving industry. Assisting guests throughout the property, inspecting, and cleaning rooms, performing maintenance and more all require employees to spend time away from their desks, without disconnecting from the rest of the team.

A UC solution, particularly one delivered in the cloud, can help to keep teams productive and informed wherever they are. With an all-in-one ecosystem for collaborating and communicating with staff that users can access from any smartphone or tablet, it’s easy to unlock greater levels of efficiency and productivity. 

Companies can even empower teams using UCaaS technology with access to ai assistants and bots which allow them to search through integrated CRM apps, knowledgebases and help desks to find the information they need faster. The right tools, infused with natural language processing and artificial intelligence could even allow users to search for information using nothing but their voice. 

  1. Agility and Scalability

UC solutions are quickly becoming an essential tool in keeping teams connected in the ever-changing hospitality landscape. With UCaaS (Unified Communications as a Service), companies can even unlock a new level of agility and scalability, which allows them to bring on remote members of staff to help deal with sudden seasonal changes in demands and requests. 

The flexibility of UCaaS also makes it possible to provision tools quickly and easily to employees wherever they are in the hospitality environment. You can deliver the same convenient tools to users on the back-end of the hospitality business as those dealing with customers on the front-end.

What’s more, companies have the freedom to implement new and improved technologies at a rate that suits them, without having to compromise on budgetary restraints. UC eliminates the need for complex location-based telephony network, while opening the door for adding endless new communication channels and features at the touch of a button.

  1. Improved Business Management and Insights

To make intelligent decisions in any business, company leaders need to be able to keep a close eye on people, processes, and performance. Today’s UC technologies make it easier to evaluate your ecosystem and make intelligent decisions for the growth of a business. By bringing multiple communication systems together, UC provides a single source of truth for analytics.

The right UC solutions can help team leaders with standardizing services and policies, ensuring a greater level of compliance when users are dealing with personal customer data. The same tools also allow IT teams to implement a higher level of security, by providing them with end-to-end visibility into the ecosystem and any threats surrounding it.

All the while, the more information you collect from your UC environment, the easier it will be to make decisions on how to motivate, guide and lead your teams. You can even access insights into your clients, and learn more about how to serve them.

  1. Unlock New Opportunities for Innovation

The agile nature of UC, particularly for those embracing Unified Communications as a Service, can also open the door for more innovative opportunities for the hospitality landscape. For instance, many hospitality brands are already experimenting with tools like artificial intelligent and the Internet of Things, to help them serve their customers more effectively. 

AI solutions built into UC solutions can allow companies to offer more self-service opportunities to their clients, as well as providing individual employees with extra guidance and support when they’re tracking down valuable information. UC could also help to drive companies into a new age of XR-enhanced hospitality experiences, like touring hotels in VR. Or it could be a powerful tool in tapping into the new generation of metaverse hospitality experiences.

As technology continues to evolve and smart devices, 5G, and AI solutions grow increasingly accessible, we’re likely to see more of these solutions emerging in the UC world.

Exploring Opportunities for Hospitality

The hospitality industry thrives on excellent communication, collaboration, and a commitment to fast-paced customer engagement. With Unified Communications, today’s evolving companies can stay one step ahead of customer expectations, and improve their chances of remaining competitive, even following the challenges of the pandemic. 

 

 



from UC Today https://ift.tt/paSXDxW