We all have our heads in the clouds.  

No, not dreaming of a new tomorrow; improving our lives today.  

Everything we do, it seems, has a technological dynamic: from having instant 24/7 online access in the palm of our hand via our mobile, to delivering the myriad products or services in the enterprises in which we all work. 

That digital revolution has required the adoption of new attitudes, new processes, and a new understanding of what is possible. 

But, most of all, it has required the cloud – that once-most-mysterious-but-now-ubiquitous of global hyper-scale computing systems upon which the world now runs. 

From SME to multi-national; organisations’ current and future workflows depend on it, but there’s a choice of flavour to make: public, private or hybrid. 

Get it right and all of the associate benefits begin to flow big-time. 

“The cloud is key to everything – 24/7/365 hybrid working, the always-on deployment of multiple communication channels, data sovereignty and integrity, security and the financially-transformative shift from CapEx to OpEx, or Pay Per User,” says Xavier Martin, Marketing Director, Enterprise Communications Solutions at Alcatel-Lucent Enterprise, whose ‘Any Cloud’ offering covers all the bases. 

“It’s also simultaneously about high-availability, resiliency and compliance. Organisations have their own very specific challenges and requirements which their choice of cloud must address. One size does not fit all.” 

Choose well and organisations are able to deliver for their customers and staff. 

Both groups want the same from their computing and their communications: speed, functionality, scale, quality, security and ease-of-use. 

“There is pressure from users and customers to have instant solutions to potential problems,” says Samuel Tourbot, Head of the Alcatel-Lucent Enterprise Cloud Business Engine. 

“From the workforce perspective, the demand for hybrid working is triggering new needs and requirements such as increased technological capabilities, mobility, flexibility and psychological care. Staff want multi-modal collaboration such as phone, messaging, video conferencing, and webinars; and they want it on an ‘any endpoint, anywhere, anytime’ basis. 

“Finally, they want the empowerment of autonomous decision-making, flexible time management and the deployment of easy-to-manage yet effective functionality. 

“From the customer perspective, organisations want the kind of brand engagement and loyalty that is derived from delivering 24/7/365 availability, high quality data security and compliance, smart and swift onboarding and brilliantly integrated customer relationship management processes. The cloud powers all of that.”  

Supporting its customers’ budgets, timeframes and individual objectives, ALE offers a range of solutions: multi-tenant public cloud (via its ‘Rainbow Office’ product); mono-instance private cloud (via ‘Rainbow Edge’); multi-instance private cloud (OTEC); hybrid cloud (collaboration + on-premises PBX); and a Cloud-based CPaaS integration platform. 

All provide high performance for low resource consumption, deliver protection of existing investments and high ROI, and boast high security and availability.

Crucially – particularly for organisations keen to sweat current assets – ALE also facilitates the integration of cloud-based technology with existing IT environments. 

Its CPaaS is an open platform with APIs; it offers off-the-shelf connectors for Microsoft Teams and Google, CRM , ITSM , LMS; vertical integration for end-to-end solutions; real-time communications integration in business processes; integration of AI and bots to automate and optimize processes; and integration in workflows for emergency situations or specific scenarios. 

With regard to customer relationship management, ALE’s solutions boast a multimedia contact centre; Rainbow classroom/webinar to aid workforce training and adoption; and smooth integration with cloud-based support and maintenance services such as ServiceNow and other similar platforms.   

“The most important thing for us is to offer customers choice from public to hybrid,” says Martin. 

“That is what differentiates us as other providers often force customers into one dedicated option. It also means customers can protect their existing investments, benefit from latitude to choose the most suitable model based on their specific needs and requirements, and move from one model to another if their business evolution demands it.” 

  • How ALE can help your business make the transformational move to the cloud 

 



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