It’s right to demand a lot from those with whom we do business.

Whether on products or services, our investment is rightly important to us – indeed, it may even be critical.

In the technology channel – where the wholesale model is at the heart of success for all parties – those imperatives are extra potent.

Hardware, software; solutions and services: whatever the commodity, Managed Service Providers, System Integrators, and Value-Added Resellers crave quality, simplicity, and commercial viability in every distributor deal they do.

Of course, they must be fully focused on their own end user customers’ satisfaction levels but those are inevitably influenced by their provider’s ability to contribute positively at every turn.

Partner with one that delivers on multiple fronts, and the gains for everyone are everywhere.

“There are many components to a mutually successful business relationship and, when they are all in synch with each other, all parties benefit. For me, being permanently outcome-focused is key,” says Jason Chibnall, Managing Director at leading technology distributor Exertis Enterprise, which is passionately committed to ensuring that both their channel partners and their end users are able to leverage its unique position as not only one of Europe’s biggest multi-vendor component suppliers, but also a specialist trusted advisor for Enterprise server, storage and protection solutions.

“We are always keen to engage with both our reseller customers and their end user organisations in order to help provide the right solution,” says Chibnall.

“We have a wealth of experience and expertise in the design and delivery of enterprise-grade hardware and software and are always looking to add value to the pre-sales and sales conversation. Of course, we respect the channel totally, but becoming almost an extension of a reseller’s business in that way can make a hugely positive difference to their own customer relationships.”

Indeed, many traditional distributors’ business models tend to be based solely on a light-touch ‘sell it and ship it’ approach; rarely looking past stock availability and price as their main sales drivers.

In the case of Exertis Enterprise, its significantly more developed go-to-market strategy empowers its reseller customers with extensive and highly competitive vendor choice; in-house accredited technical expertise; 24/7 UK-based technical support; and attractively negotiable commercials.

Crucially for many System Integrators and their customers, Exertis Enterprise are developing in-house ‘AI pods’ comprising of highly trained experts able to help organisations efficiently and affordably navigate their bespoke AI journeys.

Exertis Enterprise holds ISO27001 cyber security accreditation in relation to its TAC and NOC – manned by accredited consultants contactable via phone, web portal, email and web chat; and it provides a hugely impressive array of in-house services and select service partners enabling a fully global reach.

Exertis Enterprise recently unveiled a significant expansion of its state-of-the-art Integration Facility in Basingstoke, UK. This facility sets a new standard for excellence in technology integration, logistics, and subcontracted manufacturing services, not only quadrupling previous capacity, but the facility now enables the building, testing, and configuring of up to eight fully populated rack solutions simultaneously, with potential for further expansion when required.

Designed with the future of technology distribution and support services in mind; it scales Exertis Enterprise’s operations to meet the diverse and growing needs of its customers and features advanced integration suites, testing labs, rigorous quality assurance processes, and dedicated areas for client demonstrations and training.

And, last year, Exertis Enterprise bolstered its important and ever-evolving sustainability initiatives with the launch of a channel-focused trade-in portal: a strong ‘second life’ IT asset disposal offering; preventing the need for old equipment going to landfill, de-risking client data, and releasing value back to the client where possible.

Customers are able to easily build self-serve quotes for the recycling of multiple devices, including handsets, tablets, and laptops. Once received, all traded-in devices are fully and certifiably data-wiped using Blackbelt Smartphone Defence: a failsafe mechanism that prevents any device leaving the facility with data on it.

“Sustainability is a core value of Exertis Enterprise and we know it is increasingly important to our customers and theirs,” says Chibnall.

“Now added to our wider, end-to-end offering, we are perfectly positioned to help our channel and direct customers respond to today’s modern workplace challenges.

“The increasing reliance on the seamless integration of technological tools and applications, and with the ongoing and game-changing evolution of unified communications, the opportunities are everywhere. We look forward to helping all of our customers take full advantage.”

To learn more about how Exertis Enterprise can help your and your customers’ businesses succeed and thrive, visit the website.



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