Tiger Communications is aiming to add 100 partners to its ecosystem as it moves into the second year of its growth plan.
According to Ben Nicklen, Chief Operating Officer at Tiger, the business intelligence and workplace analytics provider is aiming to see a 20-25 per cent growth in revenue this year as a result of an increase in partner numbers.
Speaking to UC Today, Nicklen said that Tiger will be aiming to add to a partner base that is already over 600 strong, specifically to “strengthen” numbers around Microsoft and Zoom solutions.
“Many customers have fully transitioned to these new collaboration platforms but there’s a portion who are still choosing to take a hybrid approach,” said Nicklen.
“That’s because the public cloud solutions, such as Microsoft Teams and Zoom calling, can’t support an enterprise customer’s telephony and UC requirements”
“At the moment, businesses are maintaining a certain amount of infrastructure themselves and then effectively bolting on new technologies. With direct routing, for example, enterprises will still have their own infrastructure in place and connect that to Teams, but they still have the legacy technology to be able to perform tasks when we return to a hybrid type of working.
“The customer needs a consolidated workplace analytics tool; they need a single pane of glass that they can dig into for this information about how productive their employees are. It doesn’t matter whether it’s Microsoft, Zoom, Cisco, Avaya or Mitel; Tiger can give that customer that integrated view.”
Tiger is closing in on its first year of a five-year growth strategy that has seen a new CEO join just before the pandemic, as it aims to grow the business by offering new services. These include an employee performance and productivity tool.
The growth targets follow the appointment of former Virgin Media service assurance manager, Richard Burt, as head of service management.
Nicklen added that the appointment would see Burt tie up the different teams within Tiger under a recurring revenue model.
He said: “Because we’ve been around for a long time, we operated a couple of different types of service teams. We have teams that are supporting our customers on perpetual licences and taking maintenance contracts, managed service and SaaS customers, and a team of our engineers and project managers, and we wanted to bring in a unified, service-led team, covering all of our types of customers.
“Richard has experience in similar roles at Virgin Media, amongst others, and we wanted someone that could come into the business and bring our teams along on these kinds of journeys.
“He came across as someone who can pin down what is really important to a business and what processes would work depending on its size and customers.”
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