Neat has provided one of the leading whisky producers, Edrington, with Teams-enabled devices to simplify meetings, remote device monitoring, and global management.

Neat Bar Pro with Neat Board, Beat Board 5O, and Neat Pad, as well as Neat Center with Microsoft Teams, are now being used at Edrington within its small, medium, and large meeting rooms.

Based in Glasgow, Scotland, Edrington is the owner of iconic whisky brands, including The Famous Grouse, Highland Park, The Macallan, Naked Malt, and The Glenrothes.

Calum Murray, Service Desk Analyst at Edrington, offered his review of Neat’s meeting room devices:

“Neat’s ‘beautifully simple’ slogan stood out. It was exactly what we were looking for, and I was surprised by how easy everything was. Now, we enter a room, and it just works. It’s very intuitive.

“There’s no faffing about with cables or anything else. You can jump directly into a meeting and stream content straight to the screen.

When I first show people a Neat Board in one of our rooms, I always get a ‘wow’ when I activate Symmetry and the camera equally divides the screen.”

Murray continued: “In IT, you don’t often get a lot of comments from people when things are working. It’s only when things go wrong that people voice an opinion.

“But several people, even from senior management, have stopped me to say thanks for making our meeting rooms so much better.”

The Neat Solution

According to the virtual meeting video device designer Neat, Edrington was searching for a simple and consistent solution to improve upon the “confusing and unreliable” solution it had previously implemented.

Edrington found out about Neat’s video devices via one of its trusted advisors and the UK’s audiovisual solutions experts, Nuvideo.

The whisky company’s IT guys, Murray and Clugston, were apparently “impressed” with the device, which also received “rave” employee feedback.

They decided, therefore, to implement various Neat devices across its organisation.

Neat Features

Murray reflected on some of the feature benefits of Neat’s solutions: “The ability to remote access devices has been brilliant. It’s so easy to set up and manage singular, grouped or multiple devices without being at the location where we’ve installed them.”

“With Neat Pulse, I can onboard new devices, change settings, enable check-ins, etc., in any of our device locations from right here in Glasgow.”

“We’re encouraging all our brands worldwide to adopt Neat as standard practice. Neat saves us a lot of time and effort by keeping everything simple. In our eyes, Neat is the Apple of AV.”

Both Murray and Clugston reportedly praised Neat Boundary, which prevents device cameras from capturing external activities so that conversations remain the central focus.

They are also fans of its voice isolation feature, which removes background noises to help create first-class audio experiences.

Neat’s aesthetics were popular, too, with its Nordic-designed devices fitting well with the whisky producer’s “minimal, sleek, elegant” appearance.

Using the Neat Pulse Pro plan, Edrington is able to manage its complete Neat deployment. Neat Pulse allows the company’s IT department to track devices and have total visibility of devices across all locations, such a Scotland, France, the US, and Hong Kong.

Paul Clugston, Service Desk Manager at Edrington, explains how deeply integrated Neat has become with its physical meeting spaces: Neat has removed many hurdles regarding people hopping from one meeting to the next.”

“It’s helped cut our support tickets down to practically zero. There’s now only a small number of rooms in Glasgow without Neat, and those are the rooms where we still get issues logged.”

We want a consistent look and feel across all our meeting rooms, and Neat enables us to do that attractively.”

“I prefer my whisky neat, and when I think of our video solutions, I definitely prefer them not to be on the rocks!”

In June this year, the Norwegian construction company Backe deployed Neat devices to simplify, flexibilise, and increase productivity in meetings.



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